B2B Agency Expands Into B2C Space

Challenge:

How does a small B2B agency expand into B2C?  

Effort: 

  • Following our Four Step Growth Playbook, the strategy started with landing a B2B assignment, and then expanding into the B2C space for that same client. 

  • An additional strategy included a creative partnership with an animation studio.

Result:

The largest scope in the agency’s history, and a consumer launch in market.